public relations event planning integrated marketing consulting
dandelion pr is a hands-on, strategic, and honest public relations, event planning, integrated marketing, and consulting company with a love for serial commas and the written word - whether penned, typed, printed, or downloaded – and a knack for building and nurturing relationships, developing fresh and highly customized campaigns, and problem solving within the book publishing industry.
dpr’s promise
dpr will give you the attention and service you expect and deserve. dpr will not overbook. No matter how amazing the project is, if the timeline does not work, dpr will not take it on.
dpr will always be 100% honest and transparent. About everything. From beginning to end, the only way to make sure we achieve the best results possible is to make sure that you know the struggles as well as the victories.
dpr will be approachable. dpr is a part of your team and will always be there to listen, brainstorm, and strategize.
dpr will be original. Whether it’s pitching, event planning, or partnerships, anything dpr creates and develops will be unique to you, your project, and your expectations.
the roots
Welcome! I’m Courtney Greenhalgh, the proud founder and president of dandelion pr. dpr was founded in the summer of 2016, but for the first 12+ years of my career, I worked for several of the top book publishers in the country including Simon & Schuster, HarperCollins, Random House, Workman, and Time Inc. Books and have either executed or overseen the campaigns for numerous bestselling books and award-winning authors. (For a list of authors and campaigns, go to clients & campaigns.) I am one of the lucky few who truly loves my career and am excited to use my years of experience to help a new crop of authors and publishers alike. With my deep knowledge of how the publishing industry works, I am well-equipped to provide insight and consult. And with my close and meaningful relationships with the media, and the drive to make new connections, I deliver results.
But dpr will not only work on books. While books have been a lifelong passion of mine (I was a voracious reader as a child and then a double English major at the University of Pittsburgh,) they aren’t my only passion. I love music, cooking (read that as “eating,”) exploring new places, and animals (I’m totally a dog person, but really any animal will have me in a puddle on the floor.) My hopes are that dpr will continue to expand into new, exciting industries where my skill set will be useful and my mind challenged.
I live with my family near the shores of New Jersey. We love the beach, cooking dinner to the Frank Sinatra station on Pandora, bedtime stories, and movie nights at home.
I look forward to learning more about you!
xo courtney
planting the seeds
Whether it’s a full media campaign, a tour, corporate sponsorship, or advice and direction in navigating the publishing world, dpr can help. dpr specializes in cookbooks and most non-fiction categories (i.e. health/wellness, current events, politics, narrative non-fiction, biography/memoir, pop culture, history, sports, science, business...) And while no one can ever promise or guarantee media placements, event attendance, or corporate sponsorships, dpr’s targeted and individualized approach makes us stand out.
Because dpr’s services are completely customized to your needs, the descriptions below are more broad and general. let’s chat for a more comprehensive plan tailored to you.
public
relations
Your goal is dpr’s goal. dpr will work closely with you to customize the most impactful publicity plan for your project. We will then use our close media relationships, as well as pursue new ones, and personalize the pitches to garner the highest quality results possible.
events
& tour planning
Events and tours are a great way to raise awareness for your project, connect directly with media and consumers, and provide the audience with a memorable experience. dpr has planned and executed hundreds of them and our attention to detail and logistics are second to none.
integrated
marketing
An effective way to open your project to new audiences is through brand and corporate partnerships and sponsorships. dpr is experienced in working with influential companies on a variety of promotions that can help maximize your exposure. Anything from social media endorsements, giveaways, and Q&As to tour sponsorship and speaking engagements.
consulting
Whether you’re an author with questions about the book publishing industry or public relations, or a publisher looking for overall strategy advice or advice for a specific project, dpr understands and is here to provide guidance.
"Courtney Greenhalgh is precisely the kind of person you want on your side, I believe, in a public relations effort. She is sharp, thoughtful, and a force of nature. I was proud to have her."
— Rick Bragg, Pulitzer Prize-winning journalist & bestselling author
“Courtney helped us launch our History Decoded book with skill, experience, and loads of pizzazz. I miss working with her!”
─Brad Meltzer, bestselling author
“I can’t say enough good things about Courtney. She’s savvy, enthusiastic, tenacious, and always pleasant to work with. As a first-time author, I was very lucky to have her in my corner.”
─Benjamin Wallace, author of the New York Times bestseller, The Billionaire’s Vinegar: The Mystery of the World’s Most Expensive Bottle of Wine
“When you’re on book tour, you want to be busy every waking moment. And you want a publicist who not only books interviews and events, but plans your campaign strategically. Courtney Greenhalgh delivers big time on both accounts. So fasten your seatbelts!.”
─Steven Raichlen, bestselling cookbook author, TV host, and
food writer
“Let's get real, as a client, we judge a solid PR campaign by its destination, and not its journey. Rest assured, Courtney Greenhalgh is able to deliver those sought-after, final results, while also carefully navigating you through the entire campaign from start-to-finish with expert communication, transparency, and a 'can do' attitude to take your projects to the next level, and beyond.”
─Matt Moore, entrepreneur and author of the forthcoming book, The South’s Best Butts: Pitmaster Secrets for Southern Barbecue Perfection due out in spring 2017
“I worked directly with Courtney on the James Beard award-winning Mad Delicious cookbook project. She was a true champion of the project, always fully aligned with the vision of the book, never status-quo in her approach, and always highly collaborative. She digs deep and gets things right.”
─Keith Schroeder, founder and CEO of High Road Craft Ice Cream and author of the James Beard Award-winning book, Mad Delicious: The Science of Making Healthy Food Taste Amazing
“Courtney is a seasoned PR professional ─ connected, motivated, organized, and effective. She is a pleasure to work with and achieves fantastic results.”
─Jill Browning, Jill Browning PR
"It was a pleasure to work with Courtney throughout the launch of my latest cookbook, Essential Emeril. She was professional and knowledgeable with a true passion in a competitive market and was able to keep the momentum sustained before, during and after the release."
─Emeril Lagasse, chef, restaurateur, and author
"Courtney is an indefatigable champion for authors. I knew she was the right publicist for me and my book when she showed up at our first lunch with a printout of the manuscript that she had thoroughly marked up with post-its. This was only the beginning of a successful engagement earmarked by her consistent, professional attitude, and her supportive and positive disposition. In short, she was a joy to work with, and an effective partner in raising awareness for me and my book.
─John Tarnoff, career coach, speaker, and author of Boomer Reinvention: How to Create Your Dream Career Over 50
“I love working with Courtney! She knows the challenges of everyday pitching and consistently creates new ways to approach media and secure coverage. Her experience is vast and insight truly helpful in any campaign. She’s also smart, honest, and funny!”
─Tanya Farrell, Wunderkind PR
“I’ve worked hundreds of events at Book Passage for 28 years and my most memorable events have resulted from working with publicist Courtney Greenhalgh. She is experienced, detail oriented, and communicates not only with the author but with the bookseller/event manager so there are no unexpected surprises. These events include cookbook authors Sara Moulton, Steven Raichlen and Emeril Lagasse.”
─Marguerita Castanera, Book Passage, San Francisco, CA
"In an age where publicity for a new book can make the difference between a best seller and average sales, it’s a delight to work with Courtney Greenhalgh. She handled details and press in a very professional way so I could focus on what I love - the food.”
—Rebecca Lang, cookbook author and contributing editor for Southern Living
“Courtney is a gem to work with. Organized. Creative. Absolutely in-the-know regarding the best ways to get the word out about special projects. Working with her for the United Tastes of Texas cookbook from Oxmoor House was so fun and she made it a piece of cake to manage.”
—Jessica Dupuy, cookbook author and food writer
experiences
clients & campaigns
A Well-Read Woman: The Life, Loves, and Legacy of Ruth Rappaport, Kate Stewart (Little A/Amazon Publishing)
A Survivor's Journey: From Victim to Advocate, Natasha Simone Alexenko (Amazon Publishing)
Adventures with Old Vines: A Beginner’s Guide to Being a Wine Connoisseur, Richard L. Chilton, Jr. (Rowman & Littlefield)
AmazingRibs.com, Meathead Goldwyn
America the Ingenious: How a Nation of Dreamers, Immigrants, and Tinkerers Changed the World, Kevin Baker (Artisan Books)
Andy Steves' Europe: City-Hopping on a Budget, 2nd Edition, Andy Steves (Avalon Travel)
Boomer Reinvention: How to Create Your Dream Career Over 50, John Tarnoff (Reinvention Press)
Charles Dickens's A Christmas Carol and Jane Austen's Pride and Prejudice, Puffin Plated Series (Puffin Books/Penguin Young Readers)
Clean Protein: The Revolution that will Reshape Your Body, Boost Your Energy─and Save Our Planet, Kathy Freston and Bruce Friedrich (Hachette Books//on behalf of Little Bird Publicity)
Christy Brissette, president of 80 Twenty Nutrition
Cured: A Doctor's Journey from Panic to Peace, Anne McTiernan, MD, PhD (Central Recovery Press)
Food & Nutrition: What Everyone Needs to Know, P.K. Newby, ScD, MPH, MS (Oxford University Press)
Food Shaman: The Art of Quantum Food, Michael S. Fenster, M.D. (Post Hill Press)
Grief Connects Us: A Neurosurgeon's Lessons on Love, Loss, and Compassion, Joseph D. Stern, MD (Central Recovery Press)
I am Walt Disney, I am Marie Curie, I am Oprah Winfrey, I am I.M. Pei, Ordinary People Change the World Series, Brad Meltzer and Christopher Eliopoulos (Dial Books/Penguin Young Readers)
If You Tell: A True Story of Murder, Family Secrets, and the Unbreakable Bond of Sisterhood, Gregg Olsen (Thomas & Mercer/Amazon Publishing)
J's Everyday Fashion & Faith: Personal Style with Purpose, Jeanette Johnson (Waterfall Press/Amazon Publishing)
Leading the Way: Inspiring Words for Women on How to Live and Lead with Courage, Confidence, and Authenticity and Dare to Be You: Inspirational Advice for Girls on Finding Your Voice, Leading Fearlessly, and Making a Difference, Marianne Schnall (Tiller Press/Simon & Schuster)
Lessons from the Prairie: The Surprising Secrets to Happiness, Success, and (Sometimes Just) Survival I Learned on Little House, Melissa Francis (Hachette Books//on behalf of Little Bird Publicity)
Loving Like You Mean It: Use the Power of Emotional Mindfulness to Transform Your Relationships, Ronald J. Frederick, PhD (Central Recovery Press)
Man Fast: A Memoir, Natasha Scripture (Little A/Amazon Publishing)
Murder at Teal's Pond: Hazel Drew and the Mystery That Inspired Twin Peaks, David Bushman and Mark T. Givens (Thomas & Mercer/Amazon Publishing)
Natural Therapies for Overcoming Opioid Dependency: Control Pain and Recover from Addiction, Catherine Browne, DAOM (Storey Publishing)
Never Stop Walking: A Memoir of Finding Home Across the World, Christina Rickardsson (AmazonCrossing)
Plenty: A Memoir of Food and Family, Hannah Howard (Little A/Amazon Publishing)
Pothead: My Life as a Marijuana Addict in the Age of Legal Weed, Neal Pollack (Central Recovery Press)
Power Your Happy: Work Hard, Play Nice, and Build Your Dream Life, Lisa Sugar (Dutton//on behalf of Wunderkind PR)
Raising Them: Our Adventure in Gender Creative Parenting, Kyl Myers (TOPPLE Books/Amazon Publishing)
Remodelista: The Organized Home, Julie Carlson and Margot Guralnick (Artisan Books//on behalf of Little Bird Publicity)
Six Basic Cooking Techniques: Culinary Essentials for the Home Cook, Jennifer Clair (HCNY Press)
Spiritual Adrenaline: A Lifestyle Plan to Nourish and Strenghthen Your Recovery, Tom Shanahan (Central Recovery Press)
Strongmen: Moussolini to the Present, Ruth Ben-Ghiat (W. W. Norton//on behalf of Wunderkind PR)
The Best of Us: A Novel, Robyn Carr (MIRA/Harlequin//on behalf of Little Bird Publicity)
The Icon Hunter: A Refugee’s Quest to Reclaim Her Nation’s Stolen Heritage, Tasoula Hadjitofi (Pegasus Books//on behalf of Wunderkind PR)
The 10 Greatest Conspiracies of All Time: Decoding History's Unsolved Mysteries, Brad Meltzer with Keith Ferrell (Workman Publishing)
The Feminist Handbook: Practical Tools to Resist Sexism and Dismantle the Patriarchy, The Social Justice Handbook Series, Joanne L. Bagshaw, PhD (New Harbinger Publications)
The Hive, Gregg Olsen (Thomas & Mercer/Amazon Publishing)
The Spectrum of Hope: An Optimistic and New Approach to Alzheimer's Disease and Other Dementias, Gayatri Devi, M.D. (Workman Publishing)
The Pleasure Plan: One Woman's Search for Sexual Healing, Laura Zam (Health Communications Inc.)
The Practice of Love: Break Old Patterns, Rebuild Trust, and Create a Connection That Lasts, Lair Torrent, LMFT (Rowman & Littlefield)
The Puma Years: A Memoir, Laura Coleman (Little A/Amazon Publishing)
Unlikely Companions: The Adventures of an Exotic Animal Doctor (or, What Friends Feathered, Furred, and Scaled Have Taught Me About Life and Love,) Laurie Hess, DVM (Da Capo Press//on behalf of Wunderkind PR)
The View from Alameda Island: A Novel, Robyn Carr (MIRA/Harlequin//on behalf of Little Bird Publicity)
The Wine Lover's Apprentice: Words of Wisdom for Would-Be Oenophiles, Kathleen Bershad (Skyhorse)
They Said They Wanted a Revolution: A Memoir of My Parents, Neda Toloui-Semnani (Little A/Amazon Publishing)
Through the Banks of the Red Cedar: My Father and the Team That Changed the Game, Maya Washington (Little A/Amazon Publishing)
Welcome to the United States of Anxiety: Observations from a Reforming Neurotic, Jen Lancaster (Little A/Amazon Publishing)
When I Fell: How I Rerouted My Life and Found Strength in a Severed Spine, Michael Murphy (Morgan James Publishing)
Wholly Unraveled: A Memoir, Keele Burgin (Little A/Amazon Publishing)
Widowish: A Memoir, Melissa Gould (Little A/Amazon Publishing)
Your Blue is Not My Blue: A Missing Person Memoir, Aspen Matis (Little A/Amazon Publishing)
Your Guide to Public Speaking: Build Your Confidence, Find Your Voice, and Inspire Your Audience, Amanda Hennessey (Adams Media/Simon & Schuster)
past campaigns
When I was in-house, I worked on New York Times bestsellers, Publishers Weekly bestsellers, regional bestsellers, James Beard Award winners, and IACP Award winners. I worked with celebrities, Pulitzer Prize winners, distinguished journalists, doctors, politicians, professors, military personnel, chefs, former government agents, national brands, and more, and I learned from each and every one. This is not quite a complete list, but I believe it is long enough to give you a solid idea of my past experience.
biography/memoir
Abraham Bolden, The Echo from Dealey Plaza
Curtis Wilkie, The Fall of the House of Zeus
Dean Faulkner Wells, Every Day by the Sun
Douglas Rogers, The Last Resort
Fred Thompson, Teaching the Pig to Dance
John Sedgwick, In My Blood
Michael Korda, Ike
Meredith Baxter, Untied
Pete Jordan, Dishwasher
Rebecca Skloot, The Immortal Life of Henrietta Lacks
Rick Bragg, My Southern Journey (Southern Living)
Robert K. Wittman, Priceless
Shannen Doherty, Badass
Stacey Lannert, Redemption
history/politics
Ann Coulter, Guilty
Anne E. Kornblut, Notes from the Cracked Ceiling
Brad Meltzer, History Decoded
David Cloud & Greg Jaffe, The Fourth Star
Henry Louis Gates, Jr., In Search of Our Roots
James L. Swanson, Manhunt
Jay Newton-Small, Broad Influence (Time)
Jim Frederick, Black Hearts
Kareem Abdul-Jabbar, Writings on the Wall (Time)
LIFE, Lincoln: An Intimate Portrait
Martin & Annelise Anderson, Reagan’s Secret War
Micheal Medved, The 10 Big Lies About America & The 5 Big Lies About American Business
Time-LIFE, World War II in 500 Photographs
business
Elizabeth Warren & Amelia Warren Tyagi, All Your Worth
Rosabeth Moss Kanter, SuperCorp
Stephen R. Covey, The 8th Habit
Youngme Moon, Different
health & wellness
Alexandra Zissu, The Conscious Kitchen & Planet Home (Seventh Generation)
Chris Crowley & Jennifer Sacheck, Thinner This Year
Dolvett Quince, The Biggest Loser Bootcamp (NBC)
Dr. Phil McGraw, Family First
Gary Small, M.D. and Gigi Vorgan, The Alzheimer’s Prevention Program
Jill Blakeway, Sex Again
Jonathan Cohn, Sick
Joseph A. Murray, M.D., Going Gluten Free (Mayo Clinic)
Maria & Maya Rodale, It’s My Pleasure
Real Simple, The Real Simple Guide to Real Life
Robert Whitaker, Anatomy of an Epidemic
Stephanie S. Faubion, M.D., The Menopause Solution (Mayo Clinic)
homeCoastal Living, Beach House Happy
Lisa Sharkey, Dreaming Green
Mary Emmerling, Mary Emmerling’s Beach Cottages
Southern Living, Christmas All Through the South
sports
Brian Biegel, Miracle Ball
Lars Anderson, The Storm and the Tide (Sports Illustrated)
Sports Illustrated, NFL QB
Sports Illustrated, Basketball’s Greatest
religion/spirituality
Jimmy Breslin, The Church That Forgot Christ
John L. Allen, The Francis Miracle (Time)
Roger Bennett, Unscrolled
education
Charles Murray, Real Education
David Horowitz, One-Party Classroom
Lucinda Roy, No Right to Remain Silent
Peg Tyre, The Trouble with Boys
cookbooks/food & drink
Ball, The All New Ball Book of Canning and Preserving
Benjamin Wallace, The Billionaire’s Vinegar
Christopher Prieto, Ultimate Book of BBQ
(Southern Living)
David Chang, Momofuku
David Guas, Grill Nation
Emeril Lagasse, Essential Emeril
Fabio Trabocchi, Cucina of La Marche
James Briscione, The Great Cook (Cooking Light)
John T. Edge, The Truck Food Cookbook
Katie Workman, The Mom 100
Keith Schroeder, Mad Delicious (Cooking Light)
Joanne Weir, Kitchen Gypsy (Sunset)
Matt Moore, A Southern Gentleman’s Kitchen (Southern Living)
Michael Schwartz, Michael’s Genuine Food
Peter Kaminsky & Marie Rama, Bacon Nation
Real Simple, Dinner Made Simple
Rebecca Lang, The Southern Vegetable Book (Southern Living)
Sara Moulton, Sara Moulton’s Home Cooking 101
Sheri Castle, The Southern Living Community Cookbook
Steven Raichlen, Best Ribs Ever & Man Made Meals
Sunset, Camp Sunset
Tasia Malakasis, Southern Made Fresh (Southern Living)
The Modern Family Cookbook (21st Century Fox)
more
Animal Planet Animal Encyclopedia (Children’s)
Bruce Barcott, Weed the People (Time/Social Science)
George Lange with Scott Mowbray, The Unforgettable Photograph (Photography)
Jeffrey Jensen Arnett, Ph.D. & Elizabeth Fishel, When Will My Grown-Up Kid Grow Up? (Parenting)
Sebastian Junger, A Death in Belmont (True Crime)
Sons of Anarchy: The Official Collector’s Edition (21st Century Fox/Pop Culture)
Stanley Coren, How Dogs Think (Pets)
